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Daily Dose of Dairy
 
 

Butter and Yellow Spreads
2012 - 2017


  • ARTISAN BUTTERS HAND-PACKED INTO GLASS JARS (posted November 29, 2017)
  • Danzeisen Dairy takes its hand-crafted butters to retail.
  • Until recently, the Arizona dairy only sold its butters at its company store.
  • Now the butters are available in high-end supermarkets in the Tucson and Phoenix areas.
  • They come in 8-ounce glass jars in three varieties.
  • They are: Cinnamon Sugar, Rosemary Garlic and Sweet Cream.
  • The suggested retail price is $5.99.
  • For more information, link HERE.

  • SAUTE STARTER FINISHING BUTTERS (posted November 20, 2017)
  • Medlee Foods introduces Seasoned Butter medallions.
  • The Chicago-based company founded in December 2016 now offers four varieties of seasoned butter medallions. They are: Basil Pesto, Garlic Parm, Lemon Herb and Red Chile.
  • The individual portions of butter are made with high-quality grade AA unsalted butter.
  • The compound butters comes in eight portioned cups in a plastic tray, for a total of 2.5 ounces in the package.
  • The product is sold refrigerated, and once opened, all of the medallions should be used within 10 days. Or, product may be sealed and frozen for later use.
  • The product made its debut in August with Whole Foods Market nationally and most recently Fresh Market and select local grocers.
  • For more information, link HERE.

  • CHEESE AND BUTTER SPREAD (posted October 26, 2017)
  • Roerink Food Family of The Netherlands introduces Heks ‘n Boter.
  • The new product line is a unique combination of butter, cream cheese and herbs.
  • It will be part of the company’s Miss Magic brand, which was invented around Halloween a few years ago. The Dutch company says “magic was an ingredient from the start.”
  • The new Heks n’ Boter line is making its debut in three varieties: Garlic, Onion and Tomato Basil.
  • The spread comes in clear tubs to showcase the creamy, flavorful goodness inside.
  • For more information, link HERE.

  • SMALL-BATCH, HAND-CRAFTED FLAVORED BUTTER (posted August 16, 2017)
  • Slate Roof Creamery adds flavors and smaller package size.
  • The newest flavors in the creamery’s lineup are Cranberry Orange, Himalayan Pink Salt and Pineapple Sriracha.
  • They join last year’s debut of Lemon Herb, Maine Blueberry, Parmesan Garlic and Sea Salt Caramel.
  • All seven flavors now come in a 3.75-ounce easy peel-back, low-carbon footprint package.
  • The butter has a 240-day refrigerated shelf life and is made with grass-fed, no artificial growth hormone milk.
  • For more information, link HERE.

  • REDUCED-SODIUM SPREADABLE BUTTER (posted June 5, 2017)
  • Finlandia Cheese, a subsidiary of Valio Ltd., introduces Spreadable Butter with Canola Oil.
  • The new product comes in original and 25% reduced-fat varieties.
  • The spreads are made from milk from family-owned farms in Finland.
  • They contain only four ingredients: butter, canola oil, water and milk minerals, or ValSa—a patented milk mineral salt that allows for a reduction in sodium.
  • The spreads are more than 55% less sodium than other leading butter brands, according to company.
  • After more than five years of research and development, Finlandia’s R&D team in Finland patented the ValSa milk mineral salt process, where the natural minerals found in milk—potassium, iodine, magnesium, calcium and sodium—are extracted from whey that is produced as a byproduct during cheese production. Milk minerals are naturally found in whey, which, when separated and added into the butter in place of regular table salt, substantially lower the sodium content while maintaining the rich, full-flavored, buttery taste.
  • “Excessive sodium consumption is the most significant risk factor in high blood pressure, the single biggest contributor to the reduction of life expectancy worldwide,” says Emma Aer, chief executive officer, Finlandia Cheese. “For years, the food industry has sought ways to reduce sodium content without compromising taste. After years of R&D, our team at Valio has solved that dilemma through our innovative ValSa milk mineral salt process. Now, our customers can enjoy the full, delicious, buttery taste of Finlandia Spreadable Butters with significantly less sodium than the others.”
  • The spreads come in 8- and 15-oz. tubs.
  • For more information, link HERE.

  • NEW CLARIFIED AND SPREADABLE BUTTERS (posted June 1, 2017)
  • Grassland introduces new premium butter tubs.
  • Family-owned, Wisconsin-based Grassland Dairy Products Inc.’s new clarified butter is 99.9% milkfat and made from fresh cream free from artificial growth hormones.
  • The butter is intended for grilling, sautéing vegetables and topping seafood and steaks.
  • It has a high smoke point and does not burn easily.
  • The butter has a shelf life of 365 days refrigerated and 180 days at ambient temperature.
  • A one-tablespoon serving contains 120 calories and 14 grams of fat.
  • This clarified butter contains little to no lactose.
  • An 8-ounce tub has a suggested retail price of $4.99.
  • Grassland Dairy’s retail line also now includes Spreadable Butter, which is made with fresh sweet cream, salt and a touch of canola oil, making it ideal for mixing in herbs and spices to create homemade flavored butter spreads.
  • An 8-ounce tub has a suggested retail price of $3.49.
  • For more information, link HERE.

  • HAND-CRAFTED, FLAVORED SPREADABLE BUTTERS (posted April 26, 2017)
  • Slate Roof Creamery markets sweet and savory all-natural butters.
  • Made in small batches using milk from grass-fed cows that have not received artificial growth hormones, each butter is blended with natural ingredients to produce robust flavors.
  • The four flavors are Lemon Herb, Parmesan Garlic Herb, Sea Salt Caramel and Wild Maine Blueberry.
  • Slate Roof Creamery is a small business owned by three close friends with a mission to create the finest quality specialty butters using the freshest and most flavorful all-natural ingredients.
  • The gluten-free spreadable butters come in 5-ounce containers.
  • For more information, link HERE.

  • BUTTER AND CHOCOLATE TEAM UP FOR PREMIUM SPREAD (posted December 2, 2016)
  • Lewis Road Creamery launches Chocolate Butter.
  • Two New Zealand companies--Lewis Road Creamery and chocolate producers Whittaker’s--partnered to create what the companies believe is the world’s first chocolate butter.
  • The companies previously collaborated on chocolate milk in 2014.
  • New Lewis Road Creamery Chocolate Butter is a chocolate spread that combines Lewis Road’s butter with Whittaker’s 72% Dark Ghana Chocolate.
  • For more information, link HERE.

  • CULINARY-INSPIRED FINISHING BUTTERS (posted November 30, 2016)
  • Italian Rose introduces Tabla Fresca flavored butters.
  • The company’s extensive new Tabla Fresca brand carries the tagline: Garden to Table Freshness.
  • The 7-ounce plastic tubs of butter come in three varieties. They are: Bleu Cheese, Garlic Scampi and White Truffle.
  • The butters are also available for private label.
  • For more information, link HERE.

  • SPECIALTY BUTTERS DEBUT IN CANADA (posted November 7, 2016)
  • Agropur introduces new Natrel butters to appeal to specialty-food consumers.
  • The two new specialty butters--lactose free and organic—are made from naturally sourced ingredients by Agropur, the only Canadian dairy co-op to offer butter made with sea salt.
  • The lactose-free butter is the first to be launched on the Canadian market.
  • Lactose intolerant consumers will no longer have to forego butter or make compromises. Their recipes will taste better than they ever have before: all the great taste of butter, without the discomfort, according to the company.
  • For people who care about the environment, Natrel is introducing organic butter.
  • Both butters come in 250-gram packs.
  • For more information, link HERE.

  • SAVORY FLAVORED BUTTER SPREADS (Posed August 1, 2016)
  • Arla Foods introduces Lurpak Spreadable Infusions.
  • The company is redefining the role for spreadables amidst changing consumer food preferences.
  • New Lurpak Spreadable Infusions are a blend of Lurpak butter and rapeseed oil with added herbs and spices, lightly whipped for ease of spreading.
  • The spreads come in three bold flavor combinations: Chilli & Lime, Smoked Chipotle and Sea Salt & Pink Peppercorn.
  • “Lurpak Spreadable Infusions taps into the trend of actively seeking out bold and adventurous new flavors, allowing consumers to spread flavor to enhance the taste and texture of breads of the world,” says Jordan O’Farrell, brand manager. “For our food lover audience who values great taste, Lurpak Spreadable Infusions will be an incremental purchase and especially significant for the lunch occasion. Lurpak Spreadable Infusions will put the brand at the heart of even more good food occasions.”
  • The launch of Lurpak Spreadable Infusions is supported by a £2 million marketing campaign designed to encourage consumers to re-evaluate their daily bread occasions, move beyond the traditional and embrace new ways to #SpreadTheFlavour.
  • Arla Foods is a global dairy company and co-operative owned by 12,700 dairy farmers, about 2,700 are British. Arla Foods UK is the largest dairy company in the country.
  • For more information, link HERE.

  • PURE NEW ZEALAND BUTTER LANDS IN THE U.S. (posted July 21, 2016)
  • Fonterra introduces Anchor Organic Butter.
  • Made with fresh organic cream from grass-fed cows and a touch of salt, the new butter comes in convenient 8-ounce resealable tubs.
  • The cream is triple churned, which makes it slightly softer for easier spreading, according to the company.
  • Each tub retails for about $4.49, with current distribution through natural foods stores in Florida, the Midwest, the Northeast and Northern California.
  • For more information, link HERE.

  • BUTTER CREAM FROSTING FOR THE DAIRY CASE (posted June 22, 2016)
  • DFS Gourmet Foods introduces Chef Shamy ready-to-use real butter cream frosting for the retail sector, an industry first in the U.S. market.
  • Foodservice professionals have come to appreciate the ease of using the company’s refrigerated buttercream frostings, which come in chocolate and vanilla flavors.
  • Now consumers can experience that same bakery-made taste.
  • The frostings come in 11.2-ounce containers and are sold individually or in a two-pack club-store format.
  • The company also manufactures culinary-inspired butters such as Gourmet Honey Butter in Cinnamon & Brown Sugar, Passion Fruit and Vanilla Bean flavors.
  • These butters recently received regulatory approval allowing bakery departments to merchandise the premium butters in containers at ambient temperature for up to two weeks.
  • Retailers can purchase gallon buckets and scoop butters into containers at the retail level or they can purchase pre-portioned packs from the company.
  • Other offerings available for ambient merchandising include the company’s award-winning French Onion Butter and Parmesan Basil Garlic butter.
  • The company also offers sauté/finishing butters in 4.5-ounce retail packs and 1-pound gallon buckets for foodservice. Varieties are: Garlic & Herb, Lemon Dill and Southwestern.
  • To read more about butter’s booming popularity, as well as view a slideshow on recent butter innovations, in a Food Business News article entitled “Butter innovations churning retail sales,” link HERE.
  • For more information, link HERE.

  • CHEF-CREATED FINISHING BUTTERS NOW IN ORGANIC, COCONUT OIL AND PORTION-CONTROLLED PACKS (posted June 8, 2016)
  • Epicurean Butter introduced butter-category game changers at the International Dairy-Deli-Bakery Association (IDDBA) this week in Houston, Texas.
  • This artisan manufacturer of premium butters has redesigned its 3.5-ounce tubs to give them a more culinary look.
  • Each tub contains approximately seven 1-tablespoon servings.
  • With the redesign comes 100% Organic Roasted Garlic & Herb and Organic Cocoa Coconut Butter.
  • The latter is a unique combination of organic unsalted butter, organic coconut oil, organic cocoa and other organic ingredients, which results in a melt-in-your-mouth sweet spread.
  • To read more about the company’s original offerings, link HERE.
  • At IDDBA, the company rolled out a butter-category game changer: 1-ounce knead, squeeze and enjoy portion packs.
  • These finishing butters have opportunity as a stand-alone condiment in meat and poultry departments, as well as for use as an inclusion, in frozen foods, home-delivery meal kits and foodservice.
  • For more information, link HERE.

  • NEW ARTISAN BUTTER LINE ON TREND WITH WHAT CONSUMERS WANT (posted April 21, 2016)
  • Vital Farms introduces Alfresco Butter.
  • Known for its pasture-raised egg business, the Austin, Texas-based company now markets small-batch, slow-churned butter made from milk from small herds of suitable breeds (e.g., Jerseys and Guernseys). These cows are tended by experienced American family farmers on well-managed lands. They are free to graze every day, and supply a rich, high-fat milk that is just right coming off the farm, according to the company.
  • The folks who slow churn Vital Farms’ butter in small batches have been doing it the same way for more than 120 years, with five generations of the same family passing father to son, at one of America’s oldest creameries.
  • The end result in an 85% butterfat product, either unsalted or with sea salt.
  • The butter is sold in boxes containing two 4-ounce sticks.
  • For more information, link HERE.

  • AMISH ROLL BUTTER FROM AMERICA’S OLDEST FAMILY-OWNED CHEESE AND BUTTER DAIRY (posted April 5, 2016)
  • Minerva introduces batch-churned flavored butters.
  • Scheduled to hit retail shelves this May, new Minerva Dairy Amish Roll Butter comes in four flavors: Garlic Herb, Maple Syrup, Pumpkin Spice and Smoked.
  • These culinary-inspired, 84% butterfat (most butter is only 80% fat) flavored butters are made from milk from pasture-raised cows.
  • Wrapped in butch-block paper, an 8-ounce slice of the small-batch-churned, hand-rolled butter will sell for about $6.99.
  • Minerva Dairy currently produces artisan butter in two-pound rolls and quarter-pound sticks, with distribution in 47 states across the U.S.
  • Established in 1894, today this Ohio-based dairy is run by 5th- and 6th-generation family members.
  • For more information, link HERE.

  • BETTER-FOR-YOU SPREAD (posted February 3, 2016)
  • Finish dairy introduces Valio Better.
  • This new spreadable dairy product combines light quark, Finnish rape seed oil and butter.
  • “We set out to create a completely new kind of spread with a full-fresh taste and soft texture, approaching its development from an entirely original angle,” says Annamari Jukkola, product developer. “Better spread combines the full taste of butter with the lightness of quark in a brand new way. Using quark in the recipe turned out to be the perfect choice.”
  • Valio Better contains 37% quark.
  • The company says that the addition of quark reduces the product’s fat content, giving it a fresh taste and softer texture.
  • Finnish rape seed oil adds alpha-linolenic acid (omega-3).
  • According to sensory research, nearly 80% of consumer respondents found the new spread to be better than their current spread.
  • Valio Better is suitable as a spread and can be used in baking, but is not suitable for frying.
  • For more information, link HERE.

  • SUPER-PREMIUM BUTTER MADE IN THE USA (posted August 19, 2015)
  • Land O’Lakes introduces European Style Butter.
  • Made with sweet cream, the new butter has a higher fat content than traditional butters (82%, rather than 80%), giving it a rich, indulgent flavor and an extra-creamy texture.
  • LAND O LAKES European Style Butter comes in either salted or unsalted varieties in half-pound boxes containing two convenient 4-ounce sticks, each individually wrapped in a special flavor-protection wrapping.
  • U.S. butter consumption has been steadily on the rise, as Americans look to simple, traditional foods for flavor and wholesome ingredients.
  • While European style super-premium butters comprise about 1% of the entire market volume, sales are rising quickly, and the category is growing.
  • For more information, link HERE.

  • LACTOSE-FREE SPREADABLE BUTTER (posted July 29, 2015)
  • Challenge Dairy Products introduces spreadable butter for lactose-intolerant consumers, and some new cream cheeses spreads, too.
  • With a growing number of consumers following lactose-free or reduced diets, Challenge recognized a need for a lactose-free substitute that maintained the quality and flavor of regular butter.
  • “At Challenge, we believe anyone who wants to enjoy butter should be able to,” says Tim Anderson, senior vice president of retail and foodservice. “We set out to create a butter for the lactose intolerant equal in flavor and quality to our original butter and are pleased to introduce a lactose-free butter that anyone—lactose-intolerant or not – will enjoy.”
  • Challenge’s new Lactose-free Spreadable Butter removes the milk solids or lactose through a clarification process resulting in a clarified butter with the real flavor of Challenge. The clarified butter is then blended with canola oil to create a butter that spreads smoothly.
  • The butter comes in 15-ounce tubs and sells for $4.49.
  • The company has also added two new flavors to its line of cream cheese spreads: Salsa and Strawberry.
  • For more information, link HERE.

  • BUTTER, FRESH FROM FINLAND (posted June 17, 2015)
  • Finlandia imports Finnish butter into the U.S.
  • Available “perfectly salted” and “unsalted,” the butter is crafted from milk from small family-owned Finnish dairy farms.
  • The farmers state that they treat their cows humanely and they are never given any artificial growth hormones.
  • According to the company, this butter has long been used by the most discriminating French chefs to create bake goods and croissants. It is ideal for baking, cooking and spreading.
  • This product line was developed specifically for export to the U.S. and made its debut at the International Dairy-Deli-Bakery Association.
  • Finlandia Cheese Inc., is a subsidiary of Valio Ltd.
  • For more information, link HERE.

  • HONEY BUTTERS FOR SPREADING AND COOKING (posted June 11, 2015)
  • DFS Gourmet Foods introduces the Chef Shamy Gourmet Honey Butter line.
  • The all-natural whipped butters come in three varieties: Cinnamon & Brown Sugar Honey Butter, Passion Fruit Honey Butter and Vanilla Bean Honey Butter.
  • The consumer retail pack is 7.5 ounces.
  • For culinary professionals and foodservice operators, there are 6-pound tubs.
  • For more information, link HERE.

  • SLOW-CHURNED BUTTER WITH SEA SALT (posted April 2, 2015)
  • Panos Brands LLC, Saddle Brook, NJ, marketers of the Andrew & Everett brand of cheeses and butter, has tweaked its butter formula to now be made with sea salt and to be “free from” consumer-unfriendly ingredients.
  • The butter is made only from milk sourced from small, self-sustaining family-owned farms.
  • All cows are free range, grass fed and treated humanely with care and respect.
  • No cows are injected with synthetic growth hormones or fed animal by-products.
  • No antibiotics are used for any of the dairy cows. If cows become ill and antibiotics are necessary, they are removed from the dairy herd.
  • All products are third-party certified gluten free.
  • All product claims are stated clearly on the redesigned packaging so consumers can purchase with confidence, according to the company.

  • PASTURE-GRAZED COWS MILK BUTTER (posted March 4, 2015)
  • Family-operated grass-based Wisconsin farm offers artisan butter.
  • PastureLand is a small cooperative of family-operated grass-based farms located in Wisconsin.
  • PastureLand is committed to “the sustainability of our land, our cows and our family health by working with the seasonality of nature.”
  • The company only produces butter when the grass is green and lush, full of flavor and nutrients. This gives the butter beautiful golden color, according to the company.  
  • That’s not this time of year, when the grass is frozen and buried under snow! It’s April through November, at best.
  • Churned in small batches at a local dairy, the butter is hand rolled into 1-pound logs and wrapped in printed butcher paper.
  • The butter comes unsalted and with sea salt.
  • For more information, link HERE.

  • DEBUTED AT THE FANCY FOOD: BUTTER WITH CANOLA OIL (posted January 21, 2015)
  • Kerrygold introduces unique, creamy spreadable butter.
  • New Kerrygold Butter with Canola Oil is Irish butter made with grassfed cows’ milk.
  • With a simple list of ingredients, including only pasteurized cream, salt and canola oil, the new product stays true to Kerrygold’s tradition of producing all-natural dairy products.
  • The new offering boasts a higher overall butter content than other “butter and oil options.”
  • Unlike any other brand on the market, Kerrygold is made from the milk of grassfed cows that graze on Ireland’s lush, green pastures for up to 312 days a year. The traditional practices upheld by generations of Irish dairy farmers ultimately yield a product that has a golden color and creamy flavor that is unparalleled in the category, according to the company.  
  • “We’re delighted to bring consumers a spreadable butter option they can truly enjoy,” says Roisin Hennerty, president of Kerrygold USA. “It’s the perfect combination of our all-natural, Irish butter and canola oil. The result is enhanced spreadability, increased convenience and a smooth texture inherently unique to this new offering. It’s the best of both worlds and just what consumers are looking for.”
  • Kerrygold Butter with Canola Oil comes in 7.5-ounce tubs.

  • GREEK YOGURT BUTTER STICKS (posted July 29, 2014)
  • Dutch Farms uses traditionally strained Greek yogurt in its new butter.
  • Greek Yogurt Butter comes in 1-pound boxes containing four sticks.
  • Cartons describe the product as “better-for-you butter,” and explain that it should be used like traditional butter in baking recipes.
  • A 1-tablespoon serving contains 70 calories and 8 grams of fat, five of which are saturated. A tablespoon of traditional butter contains 100 calories and 11 grams of fat, seven of which are saturated.
  • The butter contains no artificial color or flavor, is gluten free and is made from milk from cows not treated with artificial growth hormones.
  • For more information, visit www.dutchfarms.com.  

  • ARTISAN FLAVORED BUTTER (posted June 12, 2014)
  • Epicurean grows its premium butter line.
  • Chefs around the country appreciate the numerous flavorful compound butters from Epicurean Butter, which come in sweet and savory flavors for use in all types of culinary delights.
  • The company also markets its premium butters (base on Grade AA butter and canola oil) through specialty and gourmet retail shops.
  • They are sold in 3.5-ounce tubs, which contain approximately seven 1-tablespoon servings.  
  • At the International Dairy Deli Bakery Association (IDDBA) meeting in Denver in early June, the company debuted Maple Syrup Butter.
  • Other hits include: Black Truffle, Caramel Sea Salt, Chili Lime, Honey Pecan, Lemon Pepper, Porcini Sage, Roasted Garlic Herb and Sea Salt & Black Pepper.
  • A single serving contains 80 to 100 calories, depending on flavor.
  • For more information, visit www.epicureanbutter.com

  • CHIMICHURRI JUST GOT EVEN “BUTTER” (posted May 7, 2014)
  • Samba Flavor Inc., a producer of gourmet chimichurri sauces, seasonings and rubs, is responding to American consumers’ demand for more flavorful food by launching ChimiButter at the National Restaurant Association (NRA) Show in Chicago on May 17 to 20.
  • Available in two robust flavors, the artisanal ChimiButters are made with USDA Grade AA butter and Samba Flavor’s signature blend of chimichurri herbs and spices to create a vibrant taste that elevates even the simplest dishes.
  • NRA show attendees who visit Samba Flavor at the Specialty Food Association pavilion will be the first to sample the hottest gourmet food trend that is tasting even “butter.”
  • Artisanal Herbed SambaFlavor ChimiButter institutional sizes are available in two distinctive flavors:
  • ChimiButter White Wine is artisanal herbed butter infused with white wine. It exhibits a sophisticated and balanced flavor that is reminiscent of delicate Italian sauces but with a distinct Latin burst of flavor that can only come from chimichurri. It is great paired with seafood, pasta and poultry.
  • ChimiButter Red Wine is artisanal herbed butter infused with red wine. It displays a richness and smoky depth of flavor imparted by an expertly chosen varietal of red wine. It is the perfect accompaniment of red meat, and is absolutely delicious when spread over crusty hearth-baked bread.
  • “Samba Flavor is recognized for its high-quality chimichurri sauces and rubs, and we’re always looking to expand with new and unique gourmet products that appeal to foodies,” says Nadia Schwartz, CEO. “The fresh flavor profile of our sauces can only be comparable to homemade, and I am excited to introduce our new ChimiButter to the chefs and restaurant industry professionals at the NRA show. There is no other product like this on the market and I’m confident even the pros will reach for it to add a quick and easy burst of flavor to their culinary creations.”
  • The butters come in 3-ounce packages with a suggested retail price of $5.99. They are sold in a set of four for $19.96.
  • For more information, visit www.SambaFlavor.com.

  • GOURMET FRENCH BUTTER WITH SEA SALT NOW AVAILABLE IN THE U.S. (posted February 20, 2014)
  • Lactalis introduces President Sea Salt Butter.
  • The butter, which made its “soft launch” in the States at the International Dairy-Deli-Bakery Association annual meeting in June 2013, is officially ready for national distribution after the Winter Fancy Food Show in January 2014.
  • This high-quality French butter (It is made in Normandy, France!) is seasoned with sea salt crystals.
  • Targeted to the gourmet cook as well as the growing number of foodies, this skillful blend of cream with sea salt crystals comes in an attractive container ready for serving.
  • An 8.8-ounce plastic container sells for about $6.49, which equates to $11.80 per pound.
  • For more information, visit www.lactalisamericangroup.com.

  • PRIVATE-LABEL FINISHING BUTTERS
  • Kroger introduces Private Selection Finishing Butters (posted November 4, 2013)
  • U.S. supermarket giant Kroger says consumers can now experience restaurant-style quality dining with one simple ingredient—its new line of sweet and savory finishing butters.
  • Merchandised alongside other butters, these 3.5-ounce tubs come in six varieties.
  • The three savory offerings are: Lemon Pepper; Lemon, Garlic & Herb; and Roasted Garlic & Herbs.
  • The three sweet offerings are: Caramel Sea Salt, Cinnamon Brown Sugar and Honey.
  • Kroger is driving in-store awareness through cross-promotion messaging on and near complementary items via coupons, shelf talkers and door clings.
  • The company is also leveraging blogger relationships for product in-use endorsement to generate awareness, education and trial, and to promote recipe ideas.
  • A 1-tablespoon serving contains 80 to 90 calories.
  • The suggested retail price is $2.99.

  • TABLE-READY, EUROPEAN-STYLE BUTTER (posted July 8, 2013)
  • Plugra butter now comes in an attractive, recloseable container.
  • Produced in the United States by Dairy Farmers of America, Plugra has a higher butterfat (82%) content than most American butters (80%).
  • The name “Plugra” is derived from the French plus gras, which means more fat.
  • The secret to Plugra European-Style Butter is a slow-churned process that creates a lower moisture content and a creamier texture when compared to average table butters.
  • The higher butter content appeals to bakers and chefs, as it allows for flakier pastries, creamier sauces, and more.
  • The new 8-ounce plastic tub, adorned with sophisticated red and black on silver graphics, brings this premium salted butter to the table for use on breads, rolls and even corn-on-the-cob.
  • For more information, visit www.plugra.com.

  • CELEBRITY FINISHING BUTTERS (posted June 20, 2013)
  • Paula Deen is launching her own line of flavored butters.
  • The celebrity chef who has long been criticized for her excessive use of fatty ingredients, has developed a variety of finishing butters as part of her retail brand launch that also includes premium and sugar-free chocolates, as well as all-natural tortilla chips.
  • There are five varieties of butter: European Style with Sea Salt, Garden Herb, Lemon Dill, Southern Grilling and Sweet Citrus Zest.
  • The butters made their initial debut in Walmart stores, with a 6.5-ounce tub retailing for $2.97. They will soon be available at Walgreens and on QVC.
  • For more information, visit www.pauladeen.com


  • BLENDED BUTTER STICKS (posted April 10, 2013)
  • Smart Balance, the maker of heart-healthy products, introduces Blended Butter Sticks.
  • Tasting like regular butter but with 28% less saturated fat, Smart Balance Blended Butter Sticks are made with real butter and Smart Balance Oil Blend.
  • The product is also enhanced with omega-3 fatty acids and plant sterols.
  • “Many of our consumers want the taste and texture of real butter when cooking and baking,” says Smart Balance Executive Vice President John Becker. “So we’ve taken the great taste of butter and added the benefits of our spreadable better butters; then we put them in a convenient stick form that’s easy to measure and perfect for recipe making.”
  • The Blended Butter Sticks have 0 grams of trans fatty acids and contain no hydrogenated or partially hydrogenated oils.
  • The sticks are available in 8-ounce packages.
  • For more information, visit www.smartbalance.com

  • SEASONED COOKING BUTTERS (posted December 6, 2012)
  • Land O’Lakes, the national farmer-owned food and agricultural cooperative, is “setting the innovation table” in cooking with the launch of Saute Express Saute Starter.
  • Merchandised in the dairy case alongside butter and other yellow spreads, this seasoned butter and olive oil saute starter both cooks and flavors chicken, fish and pork in one easy step.
  • The differentiated packaging of the new product--which was rigorously tested from concept to delivery-- makes a bold statement in the dairy aisle, as it features vibrant colors with a saute pan and chicken as the main focal points.
  • A major integrated marketing campaign in January will support the product roll-out, including national advertising, public relations, consumer promotions and digital.
  • “Saute Express Saute Starter is the first of many dairy-based products we plan to launch as part of our long-term cooking platform strategy,” says Peggy Ellingson, vice president of innovation at Land O’Lakes. “This new cooking product is the next step in making our customers’ cooking experience easier, more enjoyable and more delicious; representing the simple goodness and quality we deliver with all of our products.”
  • Saute Express Saute Starter has a suggested retail price of $3.79 for a single-flavor package of six 1-ounce squares.
  • Each square cooks two chicken breasts, two pork chops or two fish fillets and combines the fresh flavors of butter, olive oil, herbs and spices. By simply tossing the pre-measured, butter-based square into a heated, non-stick saute pan, it is possible to cook a wholesome, flavorful and sizzling meal in 30 minutes or less.  
  • Varieties are: Garlic & Herb, Italian Herb, Savory Butter & Olive Oil and Lemon Pepper.
  • For more information, visit  SauteExpress.com.

  • SWEET AND SAVORY PREMIUM BUTTER (posted October 23, 2012)
  • Well-known for its savory goat cheeses, Vermont Butter & Cheese Creamery is introducing Cultured Butter with Maple & Sea Salt.
  • The cultured butter combines high-quality Vermont cream from a local St. Albans Cooperative Creamery with pure Vermont maple sugar from Butternut Mountain Farms and sea salt crystals.
  • This regional combination of Vermont terroir highlights the contrast of salty crunch with the sweetness of late harvest maple.
  • The butter is cultured and churned in small batches to produce a rich, European-style butter with 86% butterfat.
  • Whether stirred into hot oatmeal, baked into cookies, melted over roasted squash, or simply spread over a warm piece of crusty bread, the Sea Salt & Maple Butter delivers pure Vermont sweet and savory.
  • The 4-ounce butter will be available exclusively at Whole Foods Market stores nationwide in November.
  • For more information, visit www.vermontcreamery.com.

  • ORGANIC BUTTER FOR CHEFS AND CONSUMERS (posted August 6, 2012)
  • The world’s largest family-owned butter creamery—Grassland--expands its product line with an organic offering for foodservice and retail.
  • Grassland Organic Butter is unsalted (which chefs prefer in order to better control salt content), has no trans-fat and is gluten-free.  
  • It is conveniently packaged in one pound portions with 18 per case.
  • Wrappers showcase Verna, a Holstein cow bred in Clark County, Wis., the home of Grassland. Verna was a 4-H project of the founder’s great-granddaughter and won Grand Champion honors at the Wisconsin State Fair Junior Show in 1978. To honor Verna and all dairy cows that provide one of nature’s most perfect products, Grassland Organic Butter packaging adorns her image to convey the role of the dairy cow in human nutrition.
  • Founded in 1904, the Wuethrich family has spent more than a century crafting award-winning butter. The company produces more than one third of all U.S. butter. Grassland brings in more than 4.8 million pounds of milk per day supplied by patron dairy producers and beyond to extend cream supplies to churn out 8,400,000 pounds of cream weekly.
  • For more information, visit www.grassland.com.

  • GOURMET, FLAVORFUL, PREMIUM BUTTERS (posted June 21, 2012)
  • Chefs around the country appreciate the numerous flavorful compound butters from Epicurean Butter, which come in sweet and savory flavors for use in all types of culinary delights.
  • The company also markets its premium butters (base on Grade AA butter and canola oil) through specialty and gourmet retail shops.
  • They are sold in 3.5-ounce tubs, which contain approximately seven 1-tablespoon servings.  
  • Most recently, the company added Caramel Sea Salt and Sea Salt & Black Pepper to its lineup, which includes signature flavors such as Black Truffle, Chili Lime, Honey Pecan, Lemon Pepper, Porcini Sage and Roasted Garlic Herb.
  • A single serving contains 80 to 100 calories, depending on flavor.
  • Serving suggestions for Caramel Sea Salt Butter include use on breakfast items such as French toast, waffles and muffins, as well as on hot dinner biscuits, sweet potatoes, butternut squash and bread pudding.
  • The Sea Salt & Cracked Pepper Butter makes for a classic, yet delectable spread for artisan bread, as well as a finishing butter for meat and seafood.
  • For more information, visit www.epicureanbutter.com

  • GREEK YOGURT MAKES ITS WAY INTO THE BUTTER BUSINESS (posted June 14, 2012)
  • Minerva Dairy Inc., through a partnership with Ilios Dairy Brands LLC, introduces Ilios Greek Yogurt Butter.
  • This all-natural probiotic butter contains no artificial flavors or colors and no preservatives.
  • Compared to traditional butter, Ilios Greek Yogurt Butter contains 25% less fat, 30% fewer calories, 33% less cholesterol and 75% less sodium.
  • The company combines cream from 90-plus family dairy farms with protein-rich strained Greek yogurt to produce a smooth and creamy flavorful butter that contains five live and active cultures.
  • Consumers can use it for baking and cooking, and as a bread and bagel spread.
  • Ilios Greek Yogurt Butter is sold in a 15-ounce resealable tub and traditional quarter sticks in a 1-pound carton.
  • For more information, visit www.iliosbutter.com.